Junior Content Marketer

Tallahassee, FL

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The Junior Content Marketer requires a strong knowledge of the digital and social media landscape, across all platforms. He or she is responsible for both written and visual content development across a diverse portfolio of clients. The Junior Content Marketer will also monitor conversations on social media, identifying opportunities to participate and moderating as needed.

Job Type

Full-time

Responsibilities

  • Support Digital Marketing Manager in development of monthly digital marketing content calendars and overall strategy with focus on achieving business goals and objectives
  • Conceptualize, edit and execute content (photo, video, copy and graphics) for all social platforms
  • Work closely with creative team to develop and create high-quality visual and written content
  • Support scheduling and posting content on all platforms
  • Understand tone and voice of various clients and write social media copy that builds engagement and community
  • Monitor and curate UGC to be featured across all platforms
  • Support implementation, monitoring and optimization of paid social campaigns
  • Participate in client discovery and brainstorming sessions
  • Stay up-to-date with new digital technologies and social media best practices

Qualifications

  • Familiarity with all social media platforms and best practices, including but not limited to: Instagram, Facebook, YouTube, TikTok, Twitter, Pinterest and LinkedIn
  • Familiarity with or willingness to learn about email platforms (e.g. Mailchimp)
  • Highly organized and deadline oriented, with good time-management skills
  • Digital native, with internet savvy and strong understanding of digital spaces
  • Natural curiosity and willingness to learn
  • Passion for learning about new industries
  • Great communication skills and ability to multi-task
  • Knowledge of MS Office and Google Workspace
  • Familiarity and proficiency with the Adobe Creative Suite with an emphasis on Photoshop, Lightroom and Premiere Pro
  • Excellent photo and video skills
  • Strong written and verbal skills

Education Requirements

Pursuing a Bachelor degree or higher in Advertising/Public Relations/Marketing or related major with ability to demonstrate past success in social media communication, engagement, and/or sales.